B2B Sales Brief

Sales strategy, deal mechanics, and the techniques that top-performing revenue organizations use to win competitive deals.

20+PODCASTS 18+ hoursAUDIO WEEKLY 7 minREAD TIME
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The Modern Selling Podcast Make It Happen Mondays - B2B Sales Talk with John Barrows The Sales Evangelist The Win Rate Podcast with Andy Paul The Predictable Revenue Podcast Revenue Builders Sales Gravy: Jeb Blount Winning the Challenger Sale Conversations with Women in Sales The CRO Spotlight Podcast Grit The GTMnow Podcast Sales Pipeline Radio The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople. The Transaction Uncharted Podcast Enterprise Sales Show - The show for B2B Enterprise salespeople Grow & Tell 30 Minutes to President's Club | No-Nonsense Sales

AI Agents Eliminate CRMs. The CTOs Just Noticed.

The move from AI as a productivity enhancer to a core operational component is reshaping how companies build and sell software. This re-evaluation calls for leaders to slow down and consider the implications of "false velocity" and the importance of...

Jul 7 · 8 min read

AI Doubles Seller Productivity. Traditional Playbooks Die.

AI is fundamentally reshaping sales, turning 180-day cycles into 30-day sprints. Companies failing to adapt risk being outmaneuvered.

Jun 30 · 7 min read

LinkedIn CPMs Hit $800, While Meta Delivers an 80% Match

AI is glutting ad channels and causing B2B CPMs on LinkedIn to skyrocket. Meanwhile, platforms like Meta offer a surprising 80% match rate.

Jun 23 · 6 min read

Salesforce No Decision Rates Are 70%

Outdated sales metrics are leading to high “no decision” rates and driving B2B customers away. This issue highlights the need for a human-first.

Jun 16 · 7 min read

Dave Brock warns against automating mediocrity with AI.

Dave Brock warns against blindly applying AI to existing, mediocre sales processes. The real advantage comes from rethinking go-to-market strategies with AI…

Jun 9 · 7 min read

Forget the funnel. Jason Bay's 'martini glass' beats AI 'slop'.

The next era of B2B sales hinges not on more inputs, but on a ruthless focus on high-quality outputs.

Jun 2 · 7 min read

Mark Kosoglow's AM Ritual: 2 Hours, 3 Goals, $ Impact.

Mark Kosoglow, CRO of Docebo, discusses his morning routine for managing anxiety and achieving quarterly goals.

May 26 · 6 min read

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